Carnival Corporation’s German brand AIDA Cruises announced that the company will implement several benefits for the crew this year, including an increase of the salaries to all shipboard employees by 5%. The pay rise will be carried out in two steps, with the first increase of 2.5% in February 2023, and 2.5% in July 2023. In a letter sent to its crew members, Aida Cruises said that the company employs about 15.000 shipboard personnel, which will see a pay rise in the coming months.

As part of the 71st annual Miss Universe Pageant, Carnival Cruise Line President Christine Duffy awarded Miss Ukraine Victoria Apanasenko the "Spirit of Carnival" for embodying the company's values of fun, friendship, diversity, and inclusion. The Spirit of Carnival award was presented during the Miss Universe pageant in New Orleans. 

On board the AIDA fleet, a traditional raffle is held every year for a good cause on Christmas and New Year cruises. 

At the end of 2022, donations were collected in various campaigns, which will enable many children around the world to access education in the new year with AIDA Cruise & Help: 

The Marine Hotel Association’s new Culinary Advisory Council will be awarding scholarships to talented culinary professionals working aboard cruise ships in a first-of-its kind initiative. The not-for-profit MHA will host its annual Conference & Trade Show, taking place at Naples Grand Resort in Naples, Florida, April 2-4. 

The singer and songwriter Gary Barlow, will raise funds for two charities by performing on two P&O Cruises voyages, departing Southampton with Iona later this year. He will perform in the Headliner's Theater on a Spain and Portugal cruise leaving October 29 and, on a Spain, Portugal and Canary Islands cruise leaving November 12. 

With the strength of its business and the generosity of its guests, Carnival Cruise Line broke the annual fundraising record for St. Jude Children's Research Hospital.

Carnival raised more than $3.5 million for the organization last year, surpassing the annual high of $2.8 million in 2018 and bringing the total since the partnership began in 2010 to $26.2 million.

Cunard has launched Sea Views Exhibition to commemorate its century-long history and proud British maritime heritage.

Guinness World Records has partnered with MSC Cruises to offer guests an exciting and record-breaking adventure at sea.

Latino Leaders Magazine has named Carnival Cruise Line as one of the top 25 "Best Companies for Latinos to Work in 2023." The list was compiled based on various criteria centered around inclusivity, such as external outreach and recruitment efforts, career opportunities, support programs for Latino employees, leadership development initiatives, diversity representation in the boardroom and C-Suite, percentage of Hispanic employees, and community service.

The cruise ship AIDAstella has completed its scheduled dry dock maintenance at the Chantiers Naval de Marseille shipyard in southern France. The maintenance work carried out on AIDAstella included routine maintenance and exterior renovation, such as removing marine growth from the hull of the ten-year-old ship. The shipyard also installed new antennas for Starlink Internet conection.