Ambassador Cruise Line signed a multi-year partnership with London Stadium that will see the premium value cruise company promoted across the venue’s multi-use calendar of sporting, musical, and cultural events, including Premier League football, Major League Baseball, international athletic events, world-class concerts, among other high profile events.
With its base close to London Stadium at its home port of London Tilbury, Ambassador Cruise Line was a natural fit to align with the iconic east London venue. The cruise line, which has provided the ‘warmest welcome at sea’ since sailing for the first time in May 2022, delivers a wide range of premium value voyages aboard the Ambience, with a second vessel, Ambition, scheduled to enter service in May 2023.
The collaboration between Ambassador and the London Stadium will bring both organizations to elevate the joint goal of improving sustainability across their operations, from the local east London community to the destinations visited across the world, to reduce the impact on the environment and deliver the best possible experience.
Graham Gilmore, CEO of London Stadium, said: “We pride ourselves on being at the heart of the community here in Queen Elizabeth Olympic Park, while delivering incredible moments for all those that attend our events. This partnership mirrors these values; locally based, with a global reach, providing special memories for their guests. We are incredibly excited to add Ambassador Cruise Line to our increasing roster of Stadium Partners and look forward to working closely with them on this journey.”
Gordon Nardini, CMO of Ambassador Cruise Line, said: “We are delighted to be named official partner of London Stadium, the iconic east London venue located a short distance from our home port of London Tilbury. As an up-and-coming, premium-value cruise line, the partnership offers us the perfect platform to showcase our brand to millions of people who pass through Queen Elizabeth Olympic Park every year. Ambassador Cruise Line shares the same values and community spirit as the London Stadium, and we look forward to working with them to support growth in the East End, while providing exclusive offers and discounts to their members, fans and our fellow partners.”
